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Friends Reunited will not be readily available to message, publish and stay in touch any longer. The once-popular social web site, launched in 2000, had been remaining into the dirt by competitors such as for example MySpace and later, to a bigger degree, myspace.

Friends Reunited provides a disruptive record. At one point a technology darling after quickly gaining three million members in 2003, it absolutely was offered to ITV in 2005 for 125 million weight, or about $208 million United States. At the top, 23 million users happened to be on Friends Reunited.

Exactly what the business didn’t plan was that companies would start to utilize the service to be sure of prospective and recent employees, evaluating what they stated on social media in place of how they conducted themselves at your workplace. It led to organizations with the web site as a way to spy on staff, accumulating info such as for instance whether a worker wanted another work, whatever happened to be saying about co-workers, or what interviewees and possible staff happened to be stating online that could be probably harmful.

At one period, in accordance with UNITED KINGDOM papers The Telegraph, Friends Reunited was charged for a surge for the separation rate about grounds it inspired classroom sweethearts to revive romances.

In place of a confident, beneficial social experience in which people felt secure to interact and share, the company found its program being used in order to spy on folks for terrible behavior. Obviously, consumers after a while ceased uploading and using the service. Membership dropped, specially when Twitter registered the image a couple of years afterwards. While Twitter proceeded to achieve users, Friends Reunited found it self floundering.

The business was sold once again last year to DC Thompson just for 25 million weight, along with just a fraction of their user base still active on the webpage. In 2012, the business chose to perform a reboot and rebrand itself “Memory Box,” looking to take on Twitter’s quick progress. Memory container did not succeed.

In 2014, DC Thompson supplied the working platform to the initial president of Friends Reunited Steve Pankhurst, exactly who thought the guy could restart the fledgling internet site. But in an announcement produced on self-publishing platform Medium, Pankhurst announced its closing in January.

He composed on Medium: “initial section of our very own strategy would be to place Friends Reunited back to ensure it is similar to the first web site  —  definitely, detailing your own schools and memories of university days.” However, this don’t really occur.

Pankhurst has grown to be implementing a new social networking web site called Liife, which enables you to upload images and tag and share these with pals to identify significant “moments,” like visits, prizes ceremonies or graduations. The guy said the fresh site would by no means replace Friends Reunited.

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